Missed calls, hang ups and poor customer service may seriously impact your practice as each missed call may mean a missed sale.
Missing just two phone calls a day can result in 104 lost sales per year, with more research suggesting that 85% of people won’t bother to call back. This can also have a knock on effect, as this poor experience will result a reduction of potential referrals. Missed calls will have the potential to damage your reputation, and your patients will be unlikely to give you a recommendation if they are constantly unable to get hold of your team
How can your dental practice benefit from VoIP?
Lost revenue due to missed calls is can be mitigated by implementing smart telecommunications systems. Voice-over Internet Protocol (or VoIP) is a cloud based phone system that uses internet connections rather than standard telephone lines. VoIP offers a range of features that help keep customers engaged while being held in a queue and helps reduce the likelihood of a hang-ups.
VoIP can offer a number of benefits for your dental practice. Better quality calls, dynamic call handling and more competitive cost per minutes it can help to lower call costs. VoIP phone systems offer increased flexibility and more advanced features such as;
Using a VoIP system will place callers into a caller waiting list and automatically estimate their position and wait time. Hold music and pre-recorded messages will keep your callers engaged while waiting to speak to a member of your team.
A call redirect feature means that a caller can be redirected to another line if lines are busy. This allows you practice to seamlessly transfer calls to the appropriate person with a touch of a button. There’s no need to physically seek out the appropriate person and avoids sending users to voicemail.
In the event that you do miss a call, you will want to contact that caller as early as possible. Call reporting alerts you to any calls that you were unable to take and allows you to call the number back.
Investing in a VoIP telecoms system can help reduce some of your potentially lost revenue. Ensuring that customers receive a good service, and most importantly have their calls answered is one simple way of making sure that potential sales aren’t missed.
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